04 diciembre 2014

ALL In One SEO Tutorial 2014

There are many SEO plugins out there for WordPress blog, and I have covered some of the best here at ShoutMeLoud. All in one SEO is another popular SEO plugin for completely optimize a WordPress blog. For a newbie blogger, configuring All in One SEO plugin could be quite tricky, and without configuring the plugin, AIOSEO plugin is as good as not installed.

Before you start configuring this plugin, I highly recommend you to prefer installing WordPress SEO by Yoast instead. Free version of All in one SEO plugin lacks many important features, where as WordPress SEO by yoast, which is also a free plugin offers many advance features (Social SEO features).

    WordPress is said to be optimized for SEO by default but apart from default settings, there are many settings we need to do to make it rock-solid for search engine. Here is a complete configuration guide for All in one SEO WordPress Plugin, which will help you to make your blog search engine friendly.

    Complete guide to Setup All in One SEO Plugin

    General Settings:
    Canonical URL
    Home Page Settings:
    In the home page settings you need to add few details like Home title, and home description. Here are few things which you should keep in mind:

    • Home Title – Use your Blog name along with Keyword or tag line. (Ex: ShoutMeloud – How to Blog, ShoutMeLoud – Small business Blog)
    • Home Description: In 160 character, write what your blog is about. Make it meaningful, informative and keyword rich.
    • Home Keywords : Search engine doesn’t rely on Meta Keywords anymore, so you can ignore this field.  (Check screenshot for better understanding)
    AIOSEO Home Page Settings
    Next option is Keyword settings, and as I mentioned Meta Keywords are not anymore taken as search engine ranking factor, so you can hit disable, and move on to Title settings.  You can copy the settings as shown in image. (Note: I have removed %blog_title% from post title format)
    SEO title settings
    For custom post type settings, and display settings, you can leave things as it is.
    • Webmaster verification: This is useful to verify your WordPress blog on Google webmaster tool, Bing webmaster tool and Pinterest. All you need to do is, submit your website to all of these three websites, grab the verification key, and paste it here.
    • Google Settings: All in One SEO plugin supports Google authorship. It will work best when you are running single-authored WordPress blog. Simply add your Google plus profile URL, and on your Google plus profile, add link to your Blog. Also you can add Google analytics ID here to quickly enable Google analytics tracking for your blog.

    Noindex Settings:
    This is one of the most important settings, as you don’t want your archive pages to be indexed in Google. To explain; your archive pages are for user-experience, and for navigating your sites. When indexed in search engine, they work as low-quality pages. So, we will noindex all the archive pages.
    Noindex settings
    Under Advance settings, uncheck the option which says “Auto generate descriptions”, as it’s a good idea to write meta description of your own in a way, which can yield better CTR.
    Click on Update settings, and you are all set with All in one SEO plugin settings.

    Settings for single post All in one SEO plugin

    There are three options in the single post settings:
    Titles, Description and Keyword
    Meta Title
    When you write a post there is a difference between how you want search engine to see your post and how you want your readers to see the post title. This option gives you freedom to make your post title search friendly as well as reader friendly too. default title is what you reader will see and when you enter the another title in the All in one SEO option, that will be used for search engine.

    Meta Description:
    Meta description is one of the most important part of search engine optimization. Meta description is what search result will show in the search result of your page. You can enter a custom keyword rich description or this plugin will automatically pull up the first 160 words as description. I suggest you to write a custom less than 160 characters meta description, which should also include your target Keyword. Think of your Meta description as sales-copy, as it will help you to get more click from search engine.

    Download: All in one SEO plugin
    If you have any doubt or question regarding All in One SEO plugin, feel free to ask me via comment. If you find this tutorial informative, do consider sharing it on Facebook and Google plus.

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